Industry Focus: Technology—As 2021 draws to a close, what types of technology should apparel businesses consider investing in to successfully navigate 2022?
By Dorothy Crouch | Thursday, December 16, 2021
With the new year arriving in a couple of weeks, a sense of opportunity and new beginnings has been felt as businesses look back on the progress made and lessons learned during 2021. Entering 2022, the apparel industry is looking toward a fresh start. To support this optimism that has been cultivated through overcoming challenges and applying hard work, businesses will need to continue to invest in technologies that allow them to remain agile, ready to shift direction with solutions when an obstacle lands in their path.
Whether solving issues within the supply chain, advancing retail strategy or approaching production from a different perspective, fashion businesses must invest in technologies to support their work when a problem strikes in order to avoid disastrous outcomes. California Apparel News asked apparel-technology experts: As 2021 draws to a close, what types of technology should apparel businesses consider investing in to successfully navigate 2022?
Chris Kronenthal, President and Chief Technology Officer, FreedomPay
2021 has shown us that consumers’ appetite for buy-now, pay-later options is growing and is not limited to bigger-ticket items or online purchases. Apparel retailers need to meet this growing consumer demand in 2022 and need the right technology to make BNPL as seamless as any other transaction. This calls for a platform that can swiftly and securely connect disparate systems like POS, customer loyalty app and a BNPL solution behind the scenes.
Read the original article here to see what other experts had to say.