How Restaurants Use New Payment Technology to Save Time and Money
A leading report published by GRUBBRR and FreedomPay reveals major revenue and customer service gains driven by technology in restaurants
March 23rd, 2021 – GRUBBRR, a trailblazing technology company that delivers ordering and fulfillment solutions, and FreedomPay, a global leader in Next Level Commerce™, today announce the publication of a new report titled Restaurant Technology Revolutionized: The American Pandemic Transformation. The White Paper takes an in-depth look at how emerging payment solutions and new technology is helping restaurant owners save time and money by offering faster service and speedier, safer-touchless payments.
The insights suggest that with new adoptive technology restaurants can drive a greater customer experience while improving their cash flow. Merchants have prioritized investing in Next Level tech to factiliate a swift and secure customer experience. Similarly, customer preferences have shifted towards using kiosks and other self-ordering technologies such as QR codes rather than cash, chip & pin, or swiping their credit card.
Historically, restaurants have experienced deep inefficiencies in payment acceptance and checkout experience, set back by cash transaction and swipe cards. Yet in the midst of COVID, restaurants have been prompted to innovate and provide Touchless Commerce solutions including contactless payment acceptance, digital wallets including Apple Pay and Google Pay, and BYOD (bring your own device).
“As a commerce leader across many key verticals including F&B, FreedomPay is excited to partner with GRUBBRR on the Restaurant Technology Revolutionzed White Paper to highlight the importance of innovation and technology across payment acceptance and the checkout experience,” said Chris Kronenthal, President & CTO at FreedomPay. “Restaurants who have implemented Touchless Commerce solutions such as GRUBBRR and contactless payment acceptance are creating an optimized customer experience while simultaneously driving revenue.”
“The effects of the pandemic have revolutionized every aspect of the restaurant industry,” said GRUBBRR CEO Sam Zietz. “Shifting circumstances and health guidelines have permanently changed how consumers interact with their payment methods and businesses must respond by changing the ways they receive and manage payments. Our collaboration with FreedomPay puts a spotlight on how restaurants can best implement contactless payment solutions to meet shifting consumer demands and achieve unprecedented success. We’re proud to serve as a guide for restaurants looking to increase customer satisfaction and streamline operations in the rapidly-evolving landscape of this industry.”
FreedomPay’s Next Level Commerce™ platform transforms existing payment systems and processes from legacy to leading edge. As the premier choice for many of the largest companies across the globe in retail, hospitality, lodging, gaming, sports and entertainment, foodservice, education, healthcare and financial services, FreedomPay’s technology has been purposely built to deliver rock solid performance in the highly complex environment of global commerce. The company maintains a world-class security environment and was first to earn the coveted validation by the PCI Security Standards Council against Point-to-Point Encryption (P2PE/EMV) standard in North America. FreedomPay’s robust solutions across payments, security, identity, and data analytics are available in-store, online and on-mobile and are supported by rapid API adoption. The award winning FreedomPay Commerce Platform operates on a single, unified technology stack across multiple continents allowing enterprises to deliver an innovative Next Level experience on a global scale. www.freedompay.com
Headquartered in Boca Raton, FL, GRUBBRR is a technology company that delivers self-ordering solutions for companies large and small, across verticals including but not limited to QSR Restaurants, Cafes, Bakeries, Stadiums, Theaters, Casinos, and Micro Markets. GRUBBRR offers self-service kiosks, contactless ordering, point-of-sale systems, mobile ordering, tableside ordering, food lockers, and other services that materially increase business efficiency. To learn more about GRUBBRR and the company’s mission, please visit: www.grubbrr.com